IFPA

IFPA is a leading organization for professional aromatherapists, established in 2002 through the merger of the Register of Qualified Aromatherapists and the International Society of Professional Aromatherapists. Currently, IFPA is the largest aromatherapy organization in the United Kingdom, operating in 52 countries.

Client :

IFPA

Project type :

Website Development

Location :

Hinckley, United Kingdom

Finished :

2022

Performed services :

  • Creative direction
  • UI/UX design
  • Website development
  • SEO and strategy

Design and Website Development

The IFPA Roma website is specifically designed and customized to meet user requirements. With meticulous attention to detail, the purpose of this website is to provide comprehensive information and ensure maximum accessibility to a wide range of users. Through the integration of a user-friendly navigation menu, visitors can easily discover all relevant sections and information.

Furthermore, the website offers the option to choose between two language versions, allowing visitors to select their preferred language and access information in that language. This enhances interaction with the audience and improves the overall user experience.

IFPA

How did we create all this?

  • WordPress
  • HTML & CSS
  • PHP
  • jQuery
  • Adobe XD
  • Adobe Photoshop
  • Adobe Illustrator
  • Gimp
IFPA

What have we managed to improve?

  • Enhanced the website loading speed, ensuring fast and seamless access to information.
  • Achieved a high-quality development and appealing design, enhancing the visual impression of the site.
  • Created a user-friendly and intuitive navigation menu, facilitating easy discovery of desired information.
  • Provided a detailed description of the services offered by the company, aiming to deliver clear and comprehensive information to clients.
  • Elevated brand awareness by strengthening its presence on social media platforms and directing more attention towards its values and advantages.

SEO Optimization

Developing an effective SEO strategy is of paramount importance for enhancing the quality and volume of website traffic.

Recognizing the significant role of social media, we successfully linked the "IFPA Roma" profiles on Facebook, Instagram, and YouTube to the website, ensuring easy dissemination of information and streamlined user access to desired content.

IFPA

How we did it?

  • Google Ads
  • Google Analytics
  • Google Tag Manager
  • Google Search Console
  • Keyword Planner
  • Yoast SEO

Complete Website Build: Design and programming of a great new website for a wonderful young company.

SEO Optimization